Affinity, the portfolio of four leading UK outlet shopping centres, has announced the arrival of Castore, the premium sportswear brand, at all four of its schemes – a landmark leasing development from the scheme’s asset managers Global Mutual.

The renowned British sportswear brand has already opened at Affinity Lancashire, Affinity Staffordshire and Affinity Sterling Mills, with its newest store set to open at Affinity Devon this November.

The new 2,313 sq ft store, located between Weird Wish and The Works will offer visitors to Affinity Devon with products designed to be light, durable and high performing across
both men and women’s sportswear.

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The announcement cements Castore’s presence across the full Affinity portfolio and underlines the brand’s confidence in the group’s growing prominence within the UK outlet market.

Castore has established itself as a key player in the British sportswear industry, through innovative products that combine cutting edge design and functionality across both men and women’s sportswear.

Another key factor in its strong reputation is the offering of top-of-the-range team sports attire across football, F1, cricket, golf and more. Customers at the Affinity outlet centres will be able to enjoy the same sportswear that is worn by the likes of Everton FC and the Alpine F1 team.

James Kevill, Asset Manager at Global Mutual, said: “It has been a great year for Affinity, and Castore’s arrival across all four of our centres is a clear vote of confidence in the portfolio. This expansion underlines both our strong relationship with leading brands and our ongoing commitment to providing the best shopping experience for our customers.”