TBC Bank has unveiled their new TBC Concept flagship at 7 Marjanishvili, Georgia.
British design agency Sheridan&Co worked with TBC Bank to deliver a multi-use space that provides flexible working environments, remarkable hospitality and educational experiences, whilst also facilitating a stage for the rich cultural scene across Georgia.
Spanning over 4 floors and 2400 sq.m. 11 zones are sectioned according to their different functions: exhibitions and presentation halls, library, café, co-working spaces, self-services and personal banking zones.
Visitors are welcomed into the open lounge area in the atrium with seating that is designed to be spacious, welcoming and invite engagement. A digital screen containing beautiful content details different events that will happen every week.
Whether people are looking for working for a couple of hours, a long term office solution or simply want to host a meeting in a beautiful environment, the design ethos at the flagship combines professionalism with culture; creating a space that people simply want to be in.
A library is available, where members can access inspiring podcasts or video classes. The Library also plays host to small and intimate literature events such as book launches or author readings, providing the perfect thoughtful backdrop for such an intellectual event.
A concept called ‘Canvas’, which is a collection of blank spaces within the flagship facilitate the ever changing calendar events at TBC. From business-driven lectures to art exhibitions, musical performances to yoga classes, the highly flexible spaces adapt to meet the needs of any event. The spaces are large enough to host an event, but intimate enough that any attendee feels a close personal connection with the speakers.
A flexible retail offering called ‘The Newsagents’. This was created under the notion of a ‘newsagents-meets-stationers’. There are a selection of publications and work-related items that can be purchased here. The space is flexible and can be easily transformed, de-merchandised and turned into a pop-up shop should TBC want to host an exciting Georgian brand.
Whilst the first encounter clients have with the TBC is dynamic, collaborative and designed to foster meeting and sharing, the first floor offers a calmer and more serene space for focus. The bank interior includes a large meeting room so clients can host board meetings or large pitches. There are also luxurious hot desks to provide space for solo work.