Frasers Group has opened the doors to Frasers Newbridge, a dynamic 30,000 sq. ft retail destination in Ireland. Designed as an aspirational place to explore and shop, Frasers Newbridge boasts a range of beauty, fashion, lifestyle, premium and contemporary accessories and childrenswear.
Located in Whitewater Shopping Centre, in a unit once home to a Debenhams, Frasers Group has invested to transform the building into the ultimate shopping destination with a focus on experience, brands and service, for consumers to enjoy in the heart of town.
“Our ambitious elevation and expansion plans for Frasers demonstrate the scale of our strategy and dedication to the brands future, as we continue to invest and enhance our presence across the UK & Europe. Frasers Newbridge opens as a modern and engaging retail space, which we’re excited to open in Ireland.” David Epstein, Managing Director, Luxury & Premium for Frasers Group
The store houses a sleek and modern beauty playground – featuring some of the most coveted beauty, skincare, and fragrance brands in the industry. From iconic favourites such as Estée Lauder, Clarins, Clinique and Dermalogica to fragrance collections from Creed, Chloe, Boss, Paco Rabanne and Jimmy Choo.
Outside of beauty, the store features impressive ready-to-wear collections from a comprehensive mix of hundreds of brands across womenswear, menswear, and childrenswear. Frasers’ womenswear offering boasts an impressive mix of brands from iconic global names to the most current contemporary labels. Tommy Hilfiger, Calvin Klein, and Barbour sit alongside Self Portrait, Sporty & Rich, Good American, and Agolde – providing an extensive offering for consumers to explore.
The Group’s Frasers concept has proven successful following the opening of Frasers Wolverhampton in 2021, and significant renovations of Rushden Lakes, Derry, and Belfast – with further expansion planned, with Cork and Derby stores anticipated to open late 2022.