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In-Store Marketing Ideas for Better Customer Recall
Retail marketing works best when customers remember the store after they leave. Price promotions may drive an immediate purchase, but lasting recall depends on...
Retail Marketing Strategy: How to Get Shoppers Through the Door and Back Again
A retail marketing strategy works when it does two jobs at once: bring new shoppers through the door, and give the ones you already...
How Does Group SMS Compare to Other Marketing Channels for Small Businesses?
As a small business owner, you're always looking for new ways to reach out to your customers and boost your revenue. With the rise...
Expona Design – Mix, Match, Play
The new collection now features 30 stand out shades, including 24 brand new designs that incorporate the latest trends in industrial materials, salvaged timbers...
Real-Time Insights, Real Results: Why Retailers Are Moving Beyond MMM and MTA in 2026
Retailers today operate in one of the most complex performance environments ever. Customers move fluidly across connected TV, social platforms, retail media networks, mobile...
How to create an SEO strategy for e-commerce websites
Online businesses will live or die depending on their SEO strategy as the ruthless toll of the cost of living crisis means almost a...
Proximity retailing and current retail environmental paradoxes
"Proximity" has become a controversial term when it comes to retail. In an urban setting, “proximity” goes back to its golden age because customers...
Eye Candy: how “beautification” becomes the new retail currency.
Ownership has become a burden of the current society. Having come to the realization that customers will be less able to purchase and that...
The many benefits of entering awards
A recent study by Shape-the-Future involving 400 business decision makers revealed an astonishing 82% of those taking part admitted to being influenced by awards...
Virgin Atlantic Holidays lands at Battersea Power Station with new London flagship store
Virgin Atlantic Holidays is expanding its retail network into London with the opening of a new flagship store at Battersea Power Station, marking a...
