Leading customer feedback company HappyOrNot creators of the smiley-faced feedback buttons you might recognise from stores and airports around the world – has collected and analysed retail data insights from its global network of feedback terminals throughout 2024.
HappyOrNot unveils:
- Happiest Time for Customers: 7 – 8am
- Least Happy Time for Customers: 6 – 8pm
- Happiest Days of the Week for Customers: Tuesday and Wednesday
- Least Happy Day for Customers: Sunday
Top Customer Complaints: What customers are most unhappy with, and where retailers should focus their efforts to improve CX, as the most common customer complaints are: 1) Prices, 2) Checkout Processes, 3) Product availability.
Regional Trends: North America VS Europe – Traffic growth, CX fluctuations and strategies for adapting to local market dynamics.
HappyOrNot’s latest industry report “Retail’s Biggest CX Trends in 2025 Report”uncovers key performance drivers, emerging customer experience trends and strategies to help retailers enhance satisfaction, build loyalty and maintain a competitive edge. The data is supported by expert contributions from retail professionals, such as Shep Hyken, a leading authority on customer service and customer experience, and Grant Gustafson, Head of Retail Analytics at Sensormatic Solutions, a global powerhouse and industry leader in retail solutions.
